Showing posts with label writing an elevator pitch. Show all posts
Showing posts with label writing an elevator pitch. Show all posts

Monday, July 19, 2010

When life pees on your creativity


A couple years ago, I attended a meeting where a department head said every project has someone who feels the need to "piss on it." It struck me as a funny thing to say out loud at a meeting, yet sadly, it also struck me as true, at least some of the time.

That memory popped back into my head today. Not because of anything bad that happened to me, but rather as a result of something good I'm undertaking.

I signed up for the Problogger Summer Challenge with the SITS Girls. It is a 31 day challenge to help you improve your blog. For today, the first day, I had to come up with an elevator pitch. It's what you would tell someone your blog is about about in the minute you spend together on an elevator.

"I blog about creative stuff" wasn't going to cut it. Talk about hard. How do you sum up everything in that short time and still say something meaningful. Without pictures nonetheless.

Fortunately I have been giving it some thought for a couple of months. "What is this blog, and how do I keep from boring your pants off?"

I already had a tagline: "Opening your creative faucet." I decided to explore that. "Do we all have a faucet?" "What shuts it off in the first place?" For me, the answer was people pissing on my projects.

I figure if I have that problem other people do to. And if I can find ways to get myself past it, I can find ways to help you do it too. So without further ado, here is my elevator pitch:

"I write a blog called 'Creative Sprinkle' about opening your creative faucet. Everyone has a creative spark, but sometimes life pees on it. The goal of my blog is to help people reignite it."

Okay, I've put it out there, hoping you won't pee on it. Now, I will begin stressing about the comments, or lack of comments, this post will generate.

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